Heidi Solba is the President of Let's Do It! World, an organization that tackles environmental and social problems related to mismanaged waste. She is also the spokesperson for the World Cleanup Day, a project carried out by Let’s Do It! World.

Strengthened by a deep belief that anything is possible, her first task was to create a worldwide network of knowledgeable and influential teams, and to lead this network in the first World Cleanup Day, which took place on 15 September 2018. The event engaged a total of 17.8 million people from 157 countries, across 24 hours.

Before joining LDIW, Heidi SOLBA had a corporate background in Human Resources – in CSR, and organizational development. Heidi SOLBA has a mix of strategic and practical experience in Human Resource Management, with 17 years of experience working on development programs and leadership capacity building. Heidi SOLBA is internationally accredited as a consultant and assessor, and has often been involved as an expert in development programs and training initiatives in a wide range of organizations across a number of sectors.