Dr. Wallace "J" Nichols - called a “Keeper of the Sea" by GQ Magazine, “a visionary" by Outside Magazine, a "water warrior" by AQUATICS International and a "friend of the sea" by Experience Life Magazine - is an innovative, silo-busting, entrepreneurial scientist, movement maker, renown marine biologist, voracious Earth and idea explorer, wild water advocate, bestselling author, sought after lecturer, and fun-loving Dad. He also likes turtles (a lot). 

Dr. Nichols collaborates tirelessly to create the new story of water and share it with the world. This story includes the vast cognitive, emotional, psychological, social, physical, and spiritual benefits that we can all derive from healthy waters and oceans throughout our lives. 

His book Blue Mind, published in summer 2014 by Little, Brown & Company, quickly became a national bestseller and has been translated to numerous languages and inspired a wave of media and practical application.   

J. is currently Chief Evangelist for Water (CEH2O) at Bouy Labs, a Senior Fellow at the Middlebury Institute for International Studies' Center for the Blue Economy, a Research Associate at California Academy of Sciences and co-founder of Ocean Revolution, an international network of young ocean advocates, SEE the WILD, a conservation travel network, Grupo Tortuguero, an international sea turtle conservation network, and Blue Mind a global "movement of movements" sharing the new story of water.  

J. lives with his partner Dana, two daughters and some cats, dogs, and chickens on California's Slow Coast, a rural stretch of coastal mountains overlooking the Monterey Bay where organic strawberries rule, mountain lions roam and their motto is "In Slow We Trust". The Nichols chose to settle down in this area after trekking the entire 1,800 kilometer coast from Oregon to Mexico. "We liked it here", Nichols said.