Joe Schwarcz is Director of McGill University’s “Office for Science and Society” which has the mission of separating sense from nonsense. He is the recipient of numerous awards for teaching chemistry and for interpreting science for the public. “Dr Joe” has hosted a radio show on science for forty years, has appeared hundreds of times on television, writes a regular newspaper column and is the author of eighteen best-sellers. He has been awarded honorary degrees by Athabasca University, Cape Breton University, the University of Windsor and Simon Fraser University. Professor Schwarcz is also an amateur magician and often spices up his presentations with a little magic.